The text of the advert is partially badly readable, therefore it is repeated here:
ROVER 1963
new Coupé leads new, more powerful range of swift and silent cars
New - the sleek and stylish 3-Litre high-performance Coupé.
The Mark II 3-Litre Saloon: swifter version of a widely acclaimed car. The 110: faster, more powerful replacement for the 100. The 95: luxury six-cylinder motoring for the family.
Rover success in 1962 Liege Rally
Rover 3-Litre Saloons enter 1st and 3rd in their class in the Liège-Sofia-Liège Rally this year, describes by the Sunday Times correspondent as “without doubt the most gruelling endurance test for both crews and cars. To finish the Liège is equivalent to gaining a class win in any other European Rally.”
One of th world’s best engineered cars
Every Rover improvement is made with the whole engineering of the car in mind: hence the nicely-calculated balance betwen power and handling qualities, between performance and comfort, in every Rover ever built. The new engine modification for 1963 is a typical example. Rover engineering has developed the two 3-Litre models and the 110 to give substantially more power. And because of careful Rover planning, this extra performance is achieved well within the cars’ road-holding capacity. Balanced developments like this confirm the Rover claim to be one of the world’s best engineered cars.
Mark II 3-Litre - swifter version of an elegant car
Anyone with first hand knowledge of the famous 3-Litre will appreciate that this high-performance saloon has already attained a very high reputation. The improvements for 1963 add up to an even faster, more luxurious car ... the Mark II 3-Litre. Points to note: 17% more brake horse power from the engine, new stub gear lever; attractive new interior trim to enhance the Rover range of handsome body colours; and an immaculate line to do justice to its even more impressive performance ... setting the seal on one of the most superb car specifications in the world. Manual model £1,325 plus p.t. £497-17-9 Total £1,822-17-9 - Automatic Model £1,375 plus p.t £516-12-9 Total £1,891-12-9
The new Rover 3-Litre Coupé
combines all the outstanding features of the internationally acclaimed Saloon with a new sleekness of line and fleetness of foot. The low and elegant shape is quite new yet unmistakably Rover. The controls and interior layout - with its four deeply-moulded bucket seats - are planned specifically for motorway driving. And note the new stub gear lever. Yet, here again, the comfort and attention to detail are entirely in the Rover tradition. Under the bonnet, the new high-output engine has been further developed to make this the fastest Rover in the range - and thanks to Rover engineering priciples, this extra power can be enjoyed well within the car’s masterly road-holding and braking capacity The new Coupé quietly carries the individual qualities of Rover motoring into a new world of faster achievement. Manual model £1,499 plut p.t. £563-2-9 Total £2,062-2-9 - Automatic Model £1,549 plus p.t. £581-17-9 Total 2,130-17-9
The new 110 - faster replacement for the 100
Pleasantly formal and dignified without, uncomminly comfortable within, the new Rover 110 has a performance that belies its deceptively quiet looks. The familiar 100 six-cylinder engine has been given more power, so that the Rover 110 will quietly attain - and surpass - the magic 100 mph. Basic price £1,115 plus p.t. £419-2-9 Total £1.534-2-9
The new 95 - luxury six-cylinder family motoring
The new 95 offers you six-cylinder Rover luxury, replacing the four-cylinder 80 for very little extra cost. Its advanced engine produces an abundance of silk-smooth power and there are front wheel disc brakes (as on all Rover models) to curb it effortlessly. The highest Rover standards of finish and technical excellence are fully maintained. Altogether the 95 is the ideal introduction for the family to swift and comfortable Rover motoring. Basic price - £998 plus p.t. £375-5-3 Total £1,373-5-3
ROVER - ONE OF THE WORLD’S BEST ENGINEERED CARS | 
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