ROVER 12 hp 'Clegg'

Images

1912 - 1925

<< Backwards Photo Series Rover 12 hp Four-Seater Tourer, various model years, from PR activities. Vorwärts >>
1915 Rover 12 hp Four-Seater Tourer
With the Rover 12 h.p. on the road near Coventry
The Graphic, 29 April 1915
1912 Rover 12 hp Four-Seater Tourer
One of the two cars listed by its manufacturers: the 12 hp four-cylinder Rover, a remarkable success last season.
For the coming season, the Rover Company is listing only the well-known 12 and 18 hp four-cylinder cars. Especially the former was one of the great successes of the past season.
London News, 8 November 1912
1913 Rover 12 hp Four-Seater Tourer
Winter - excursion in Rover 12 h.p.
The Graphic, 15 Dezember 1913
1914 Rover 12 hp Four-Seater Tourer
Rover 12 h.p. - On a lake in picturesque Wales
London News, 31 November 1914
1913 Rover 12 hp Four-Seater Tourer
In Kenilworth Country: A 12 h.p. Rover at Guy's Cliffe, the seat of Lord Algernon Percy, between Kenilworth and Warwick.
London News, 10 May 1913
1913 Rover 12 hp Four-Seater Tourer
Icons of the early and present spirit: a 12 h.p. Rover in front of Stonehendge.
London News, 1913

Rover provided the press with photos of the 12 h.p. with an interesting background as part of PR activities - as free advertising.
This is therefore not an invention of "modern" advertising.

As far as known, advertising media and date of publication are given.

1913 Rover 12 hp Four-Seater Tourer
Like the 12hp that was sent to Odessa: At the Barmouth Junction
The photo shows Mr. Horatio W. Cook, a prominent representative of the Automobile Club of Odessa, in the Rover 12 h.p., which he uses during his stay in England. He takes one of these and a Rover 18 h.p. with him to Odessa.
London News, 22 March 1913
1915 Rover 12 hp Four-Seater Tourer
Mrs. Frank Ward in her Rover automobile at Llanberis Pass
The Graphic, 24 July 1915 1913 Rover 12 hp Four-Seater Tourer
A Rover 12 h.p. near Warwick Castle in the Heart of England
The Graphic, 10 May 1913
1914 Rover 12 hp Four-Seater Tourer
With the Rover 12 h.p. at a nice place in County Dublin, Ireland
The Graphic, 30 May 1914
1914 Rover 12 hp Four-Seater Tourer
An unusual ride - a Rover 12 h.p. drives in a river bed in Worcestershire
The Graphic, 9 May 1914
1912 Rover 12 hp Four-Seater Tourer
With the new and rightly popular 12 h.p. four-cylinder Rover with full load on the track at Great Orme's Head. We were told that the gradient of 1 to 3 was comfortably managed with four people on board.
The Autocar, 9 March 1912
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